by Nick | Sep 8, 2026 | Uncategorized
Are press releases still relevant in 2026? Absolutely, but not because it necessarily generates media coverage on its own. A press release is most effective when it supports a broader PR strategy. It gives journalists a reliable source of facts, quotes and data while...
by Nick | Jul 22, 2026 | Uncategorized
Many moons ago, I had an office job where part of my weekly tasks involved handing paper checks out to various vendors. My then-coworker and I would go around our building and hand-deliver the checks each Friday. This would usually happen with little fanfare, until...
by Nick | Jul 8, 2026 | Uncategorized
It’s a familiar refrain in the public relations/communications space. With often “impossible” schedules, some executives believe they have insufficient time to invest with their in-house or external PR/comms teams. Even those who know they stand to benefit from such...